The much anticipated Soho Home x Anthropologie collection is here! When restaurateur Nick Jones launched Soho House in 1995 it transformed the hospitality landscape. Up until this point, London’s private member’s scene had been a rather formal affair. Stuffy gentleman’s clubs were the norm but Jones’ Soho House 40 Greek Street had no plans to follow suit.
Soho House positioned itself at the heart of London’s burgeoning creative scene, providing a home-away-from-home for artists, writers, and makers. Beyond its coveted doors, a unique atmosphere unfolded, where hard work balanced by an equally play-hard attitude. 24 years and 23 Houses later Soho House has taken its own brand of creative-cool from Amsterdam to Mumbai.
The launch of Soho Home in 2016 made the brand’s signature aesthetic accessible for the first time. It invited members and non-members alike to “bring the Soho House home”. The Soho Home x Anthropologie collection pushes this concept further. It draws inspiration from the vintage furniture curation that can be found in its Houses. Moreover, it uses the architectural nuances of each building as a muse.
Focusing on Soho House 40 Greek Street, the historic townhouse where this journey started. and Soho House Barcelona, an 18th-century jewel in the city’s Gothic Quarter, the 80-piece collection represents a meeting of creative minds. This collection also marks Soho Home’s first-ever collaboration. Covering everything from glassware and textiles to statement furniture, it combines the aesthetics both Anthropologie and Soho House love – vintage-modern silhouettes, bold color, and lots of texture.
The Soho Home x Anthropologie collection isn’t the most affordable but it definitely is one of the most stylish ones. Even if you are like me and can’t afford one of the big pieces of the collection, you can still find beautiful dinnerware, vases, throws, and pillows!